RetailTech Lab is now open

On Tuesday, June 16, Science City Lyngby was finally able to open the doors to Denmark’s first test centre for technology for the retail industry.

Last Tuesday, RetailTech Lab opened its doors to the first ever lab for entrepreneurs, the retail industry, students, and ordinary customers to find and test solutions for the future of retail.

RetailTech Lab is established by Science City Lyngby with support from The Danish Executive Board for Business Development and Growth. Over the next two years, the lab in Lyngby Storcenter will find and test solutions to the challenges that the retail industry is facing.

The retail industry has long been pressured by increased online sales. Higher digital demands from consumers are just one of the challenges the lab wants to test solutions to.

“We would like to soften the lines between the classic store and e-commerce, so that in the future the difference between online and physical commerce will be less apparent,” says Kim Hein, Lab Director at RetailTech Lab.

About RetailTech Lab
RetailTech Lab is a test centre for technological solutions for the retail industry. It is a new meeting place for entrepreneurs, retailers, students, and not least for consumers. RetailTech Lab is made possible by Science City Lyngby’s more than 80 member companies and institutions, DTU, and the municipality of Lyngby-Taarbæk. The project is supported by The Danish Executive Board for Business Development and Growth.